Tech Platforms Make Pitch For Ad Deals As TikTok Is Roiled By Politics.
SHORT-FORM video took centre stage at tech and social media companies’ annual presentations to advertisers, as platforms such as Snap and Meta look to capitalise on TikTok’s political uncertainty in the US to take ad US dollars from their rival. The presentations in New York, known as the NewFronts, come just a week after US …
Tech Platforms Make Pitch For Ad Deals As TikTok Is Roiled By Politics. Read More »